GATE

The GATE VISION is to create an iconic real estate brand that is centered around its professionals and their business through accessibility, inclusivity and diversity whilst coutinously evolving by growing with and giving back to he community on a global scale. Our mission is to provide a platform for successful realtors to evolve with the ever changing market through ongoing recruitment and mentoring of real estate professional, moulding them into industry leaders with a core focus on education, collaboration networking and technology. In turn, Gate will achieve consumer confidence by establishing and maintaining agent-client relatioship and making GATE professionals their first choice to do business with.

BRAND POSITION & PERSONALITY

Greatness Achieved Through Excellence

GATE recognizes its TIME to use technology to its best in Real Estate. While our competitors are still building
and upgrading their traditional ways of doing business, we are young, Millennial inspired company that embraces
technology to allow our Franchisees and Agents to focus on core business and stay ahead of innovation.

GATE’S branding strategy focuses on PASSION for real estate by empowering our real estate agents with todays
technology that is centered around the consumer lifestyle choices, vacation. homes and business ventures. GATE aims
to be the preferred brand for consumers to consider when buying or selling a residential or commercial real estate.

Challenge & Solution

My challenge was to create a brand that conveyed the Real Estate market, that was modern and at the same time
that it was possible to unfold the entire visual language, thinking about solutions for the digital environment covering
all the brand's touch points.